People Need To Feel That You Are For Them

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Think right now of someone you personally know who has changed you.  Someone who has been influential in your life; a teacher, a coach, a religious leader, a club leader, a parent, or a friend.

Now ask yourself, ‘did you feel like that person was for you?’  Maybe they were tough on you, but did you know they were in your corner?  That the reason they had challenging things to say was that they wanted you to be your best?  That they cared?  That they… liked you?

You’ll find that this was/is the case every time.  Input doesn’t much help unless you believe the person giving the input cares about you.

If you’re a leader of someone else, there are likely traits in that person that you wish weren’t there.  You wish they weren’t sloppy, or late, or dramatic, or rude or whatever else it is.

Just recognize that they won’t change unless they believe that you are for them;  that you care, and really want them to be their best.

Whenever I’m in a situation where I have to address performance issues, I always begin the conversation the same way.  I say:

“I’m here for one reason only, and that’s to help you win.  You losing in this situation is a loss for me too.  So I’m here to help you become your best.”

And it’s true.  Maybe their best outcome is to improve;  maybe their best outcome is to work somewhere else where they can really thrive.  But I want them to win, and I want them to know that, and believe it, and feel that from me.  Because if they don’t, I know that we won’t get anywhere.

Here’s a lesson for life:

We tend to trust those we believe are for us.  We tend to disbelieve and distrust those we believe are against us.

So, if you want to see life change in someone you’re working with, adjust your attitude.  Get in their corner, and let them know that you care.

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Written by Trevor Throness
Trevor is a veteran coach, keynote speaker, and the author of the book “The Power of People Skills” released by Career Press NY in 2017. He’s also written for or been featured in places like Forbes, Inc, The NY Post, The Globe and Mail, Entrepreneur, CEO Magazine, and numerous podcasts and interviews.

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The range of topics delivered, the open dialogue, experience, and examples that PLI brought to each session were outstanding and provided a path for our Franchisees and Managers to look at leadership, coaching, and connecting with their teams in a new light. Many have implemented these strategies in their bakeries and have seen immediate results.
Michelle C.
COBS Bread
Highly recommend to help your team move forward
We have locations around BC and Alberta, so getting people on the same page can be very difficult... Until now. Our entire management team and location managers take the same great courses and then meet monthly online with our coach to apply it to our situation. People are engaged, the courses are excellent, we love our coach, and we are all learning together!
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President, Kelson Group
The result has been a transformation of our culture. 
We decided to implement PLI's strategies across the country in over 150 locations and over 3500 employees.  The result has been a transformation of our culture.  People's lives have been positively impacted - professionally and personally.  Morale is high and sales and profits are up as a result.
Daryl Verbeek
Daryl Verbeek
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The roadmap laid out set our business up to quintuple in sales.  We've learned how to fix ongoing personnel issues once and for all, attract top talent, and spend our time focused on results, not internal staffing problems.  I highly recommend PLI to you - it's worked for us!
John DeJong
Satisfied Client
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In less than 18 months of working with Trevor, he has transformed my business from being average to exceptional, where mediocrity is not acceptable, where being great is standard.  Working with PLI has allowed me to realize my dream of not simply owning a job, but owning a business.
Justin Bontkes
Principal, Caliber Projects
Our culture has taken major steps forward this year
Our culture has taken major steps forward this year with Trevor’s help.  He is funny, relatable, and his tools are very very practical and have helped us focus and upgrade our teams throughout our retail network. Trevor recently spoke to an employee group, and one person remarked, “I could listen to Trevor all day.”   We would highly recommend Trevor.
Stan Pridham
Founder, KMS Tools
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At first, we resisted, “This just won’t work with a law firm.” But we persisted and the results have been remarkable: our client base and profits have steadily improved, and staff engagement and morale is the healthiest its ever been.
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Partner, RDM Lawyers
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I've experienced PLI's approach first hand and it's been crucial to sustaining our growth.  I can't imagine a business that wouldn't benefit greatly from his help.
Brian Antenbring
Founder, TEEMA
Provided practical ways to make positive changes
Trevor was incredibly well-received by the entire organization. He was able to articulate people issues that many of our franchisees were experiencing and provided them with practical ways to make positive changes. We have implemented the Star Chart tool across the organization and see it as vital to building happy, effective teams.
Aaron Gillespie
President, COBS Bread
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